Sales channels to reach your customers
Selling through retailers, wholesalers and other distributors
Selling through an intermediary may be a more cost-effective way of reaching your end-customers than selling to them directly.
If you are targeting business customers who prefer to deal with large suppliers, selling directly to them may not be a realistic option. Instead, you might aim to supply wholesalers who have existing relationships with those businesses.
If individual consumers buy low value quantities of your products, the best option might be to target retailers that sell similar products. Or you might choose to focus your efforts on a relatively small number of wholesalers who can in turn supply your products to many retailers.
Other distribution channels may also reach your end-customers. For example, technology suppliers often sell to resellers who can configure and install the technology to suit end-users’ particular needs.
Managing your distributors
You need distributors who will value your product. If they sell competing products, what will make them push yours?
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Think about how you set your prices. Distributors will be more enthusiastic if they can make a large profit – but setting too low a price will eat into your own margins.
Effective advertising and promotions can be vital. As well as marketing to the distributor, you can promote your products directly to end-customers. Distributors will be keener to stock and sell products that their customers are asking for.
The key terms of the supply relationship should be covered in a written contract. Key issues might include:
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how much stock the distributor will hold
what the distributor will do to promote your products
how quickly you can resupply and minimum order levels
whether the distributor has exclusive rights to your product (for example, in a particular territory)
what happens if either you or the distributor want to end the relationship
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Finding an adequate candidate for your clinic
Home » Business Model » Finding an adequate candidate for your clinic
January 11, 2016 Frank Bullock Business Model
If you are looking for a new employee for your clinic, it can be rather difficult to quickly find the right candidate. The healthcare job offers are multiplying every day and the number of candidates is not as big as it should. This is the main reason why you need to resort to the right help if you want to find a suitable specialist in the shortest period of time. A recruitment platform is the best option you have to come across the right person for the job. There are many health jobs UK available, and if you want to shorten your search period, then using a recruitment agency might be what you need. This is the most popular choice of recruiters around the world. The world nowadays revolves around the internet, and using it to your advantage might bring you many benefits. If you do not have any time to lose, then this is the fastest and most efficient solution to your problem.
Work with healthcare professionals
Even though there are numerous recruitment websites out there, as a medical specialist working with professionals from your branch of expertise is highly recommended. A recruitment platform dedicated to the healthcare domain is ideal for both job seekers and employers. By using a website that deals exclusively with people from the medical area, you will be able to save a lot of time. This type of website will be only used by medical specialists and your job offer will be properly advertise, being seen only by adequate candidates. A common recruitment platform takes care of offers from multiple industries and job categories, and this aspect might be an inconvenience for you, delaying the entire process of finding the applicant that you need. It is a proven fact that an agency that only manages a single domain will provide both parties involved, the recruiter and the job seeker, with faster results.
Look for a reliable agency
Even though, there might be many agencies dedicated to the healthcare industry, you need to look for a reliable and trust-worthy team. A professional recruitment agency will carefully select their members and will only connect you with specialised and experienced people of the medical domain. Every employer deals sometimes with unsuccessful interviews, and by working in this industry you probably do not have so much time to waste. A reliable agency will simplify the recruitment process for you and will help you establish the right professional relationships, presenting you with highly trained candidates. You can save a lot of time this way and just by interviewing a few people, you will have the chance to come across the perfect employee. There are certain requirements and standards that a recruiter looks for in an applicant, so working with serious and reputable people throughout the process is more than necessary. Therefore, make sure you choose wisely, to avoid any possible inconveniences. Look online for reputable medical agencies and check their websites for more relevant details. Contact someone to find out more about advertising options.
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