Retail Sales
Retail marketing has an extensive and highly capable sales team, covering the whole of the india in every trade channel – multiple retail, impulse convenience, wholesale cash & carry,
Brand Management
Our product marketing team is the link between brand owners, and our sales team and customers. We allocate a dedicated product marketing manager to work with each brand.
find a food distributor
Conduct a search
Since we’re living in such a glorious age driven by accessible information, finding distributors has become easier than ever. Start with an online search query. (Be sure to include the type of distributor you’re looking for.) Create a long list of possible partners, then narrow down your options.
Ask for referrals
Ask around to see what distributors your current retailers trust. You can also run a few names from your list past a specific retailer to get some additional insight on the distribution company’s reputation.
Meet and greet potential distributors
Attend a few trade shows and sales expos to network with successful business owners and meet distributors in person. It’s nice to get a direct feel of who the company is and how they’re prepared to help you take your product to the next level.
Build a relationship
Take all the information you’ve gathered, from online searches, retailers and manufacturers, and distributors firsthand, and identify the most promising options. As a final step prepare a persuasive pitch that piques a distributors’ interest. Your potential partnership will take shape through the power of your pitch. Don’t take this step lightly, your future depends on it.
Beauty Hygiene Products marketing
In recent years, the numbers of personal care products in India have been increasing significantly with popular international brands and many new local brands coming up too. With changing trends and people becoming more conscious about styling and looks, the market for products has been increasing. We at retail marketing have recognised the needs of our customers and have a wide range of grooming accessories, hair care and oral care products.
Hair Care and Skin Care
Hair and skin care has got to be the most important part of your daily routine, and having your regular products is very important for your daily functioning. It’s not only women who are concerned about their particular products any more. There is a wide range of products for men too. Styling gels and serums, shampoos and conditioners from top brands like BBlunt, Set Wet, Dove, Himalaya and TRESemmé, to name a few. All your favourite brands of deodorants, body washes, face wash and scrubs, creams and oils are available at retail marketing.
Ayurvedic products in India
Ayurvedic remedies have been around for years but the development of attractive and easy to use products like soaps and shampoos took a while to come about. Now, there are many competitive brands with competitive pricing to regular products on the market. Patanjali products have been gaining a lot of popularity as they deal in a wide range of products ranging from cosmetics, food products, masalas, juices and more. With great quality and affordable pricing this brand is coming out on top.
Skin Care and Hair Care for Men
Whether you have dry skin or oily skin, and thick hair or fine hair, finding products and a routine that suit you best are of utmost importance. However, with so many different products in the market, it becomes easy to lose track of prices and quality. A variety of different problems call for personalised solutions; from razor burn to wrinkles, to hair loss and dry skin. You may not have the time to go and purchase these individual products, and that’s what retail marketing does for you. With express delivery at your doorstep, finding the time to buy your favourite products is no longer a hassle!
Grooming Requirements
Cut that hair, shave that beard, find the perfect deodorant or perfume, get dressed and still manage to get to work on time? Grooming needs for men have gone far beyond the standard cut and shave. Good grooming and hygiene is not only linked to health, but also to a more successful lifestyle. Following simple steps such as using personalised products for different needs and washing your hair once every two days can make a large difference. The products you need are even delivered to you with no extra effort. With express delivery options, retail marketing can deliver all those grooming care products to your doorstep in record time! From delivery in New Delhi to delivery in Chennai retail marketing does not leave a stone unturned in providing you men’s personal care products online.
You may also like patanjali lotions on retail marketing. People also considered Patanjali hair colour on retail marketing.
Beauty Hygiene Products For Women
We know how important personal care is to women and how most women just cannot do without their favourite products on a daily basis. Whether it’s for your daily skin care, hair care or if you’re shopping beauty care products, we have all your favourite brands, as well as Ayurvedic and organic options. Beauty hygiene products are an important part of your daily routine and doing without them can cause unnecessary unhappiness. That’s why we at retail marketing have made it so easy for you to pick up all your products from one place, while doing all your other shopping, and get it as soon as you like with our express delivery option!
Hair Care Products
The pride of every woman is her precious hair, and the most necessary items to keep those tresses looking great are hair care products. Whether it’s your everyday shampoo from Dove or that special hair oil from Himalaya, we know your needs well and have all the specific products of every brand. Shopping for women’s beauty hygiene products online was never easier; from shampoos and conditioners to dryers and serums of all sorts, you can get it all under one roof and load it all in your retail marketing.
Skin care for you
Soaps, deodorants, cosmetics and washes – you need it all on a daily basis. We at retail marketing are determined to have it all for you, intelligently sourced. If you like to smell like a garden of roses you need to make sure you always have your favourite soaps, talcs and deodorants in stock. We know how you can’t leave the house without your streak of kajal and or splash of colour with a different nail polish every other day, and that’s why we house all your favourite brands like Lakme, Biotique, Maybelline and many others.
Comfort is essential for you at all times and that’s why we’ve stocked up on all the brands and varieties they provide for all your sanitary needs. From regular cotton pads, tampons, panty liners and adult diapers, you don’t need to feel uncomfortable when you shop with us. You can choose a delivery time that is most convenient for you and avail of our delivery in Bengaluru, delivery in New Delhi and most major cities.
| Oral Care Toothpaste Mouthwash Toothbrush Floss & Tongue Cleaner | Feminine Hygiene Sanitary Napkins Intimate Wash & Care Panty Liners Hair Removal Tampons & Menstrual Cups | Bath & Hand Wash Bathing Bars & Soaps Talcum Powder Hand Wash & Sanitizers Shower Gel & Body Wash Bathing Accessories Bath Salts & Oils Body Scrubs & Exfoliants |
| Health & Medicine Antiseptics & Bandages Adult Diapers Cotton & Ear Buds Everyday Medicine Supplements & Proteins Slimming Products Sexual Wellness | Hair Care Hair Oil & Serum Shampoo & Conditioner Hair Color Hair & Scalp Treatment Dry Shampoo & Conditioner Hair Styling Tools & Accessories | Men’s Grooming Deodorant Combos & Gift Sets Talc Shaving Care Hair Care & Styling Face & Body Bath & Shower Moustache & Beard Care |
| Skin Care Lip Care Face Care Body Care Eye Care Aromatherapy | Fragrances & Deos Women’s Deodorants Gift Sets Men’s Deodorants Perfume Body Sprays & Mists Eau De Parfum Eau De Toilette Attar Eau De Cologne |
Business ideas, Marketing and sales , promotions and advertising ideas , articles
CASTROL’s Repositioning Excercise
Changing Trends Indian consumers today are far more passionate about their cars and bikesThey no longer look at their vehicles as a mere mode of transport but also want to maintain them wellCaring for vehicles is becoming a priority for consumersPeople don’t change brands easily, as they feel that by doing so, they are causing disservice to their vehiclerise in ownership value and pride in their car or bike, consumers are also careful about the brand of lubricant they useCastrol’s Financials: Turnover of around Rs 1,500 crore last yearCastrol’s brand strategy: “It’s more than just oil. It’s liquid engineering.”The tagline `liquid engineering’ talks about the inner strength of Castrol which enables the engine to perform betterGarage Owners to MassesMedia Agency: Ogilvy & Mather – Position Castrol as a brand that goes beyond other lubricant brands, and also brings out the emotional attachment people have towards their vehiclesOther Players: Most lubricant brands focus more on the vehicle, while we’ve tried to talk about the engineOther ChangesThe brand also sports a new logo Invested in creating a new packaging for its productsPreviously there was not much synergy between the various packs. The packs containing truck oils looked different from the car oils. But now there is more synergy between the packs and they also bring out the brand’s core propositionProducts: To fulfill the needs of a passionate biker or a car owner, the company has also rolled out a few specialised products such as Castrol EdgeTarget Audience: ultra passionate consumer who wants the best for his car Market Size: Lubricant market has registered a significant growth in value terms, but a fall in volumes. This is due to superior technology and the high-quality ingredients used in the lubricants. The market in value terms is growing by almost 7 per cent year-on-yearA truck driver who used to change the oil every 10,000 km will now do it once every 15,000 kmPromotional CampaignsAssociating the brand with a lot of youth-based TV programmes such as MTV Youth Icon and Fame Gurukul on SonyInvolved in a number of campus activities to promote its premium bike lubricant, Power OneThey sponsor rock concerts, 20:20 cricket matches and speed footballThey have tied up with cricketer Rahul Dravid and actor John Abraham to endorse the brand. But the initial campaigns will focus on the core proposition of the brand, which is liquid engineeringHope Castrol will be able to realize value from the above excercise !!
