| Cup Noodles guerrilla marketing Program , Food and drink distribution is a complex business with thousands of customer businesses with their individual needs from their wholesalers and product manufacturers. There’s also an increasing number of ways to engage, inform and supply those customers. Our members provide food and associated products to over 400,0 retail and catering businesses, either by direct delivery or via cash and carry depots. Their customers range from small independent stores to large restaurant chains, and from local coffee shops to hospitals and schools. |  |
We also work with product suppliers to help them take advantage of the opportunity to grow their brands through partnerships with us
food and drinks distributor offering a wide variety of specialist products. Our diverse selection of ranges of foods and drinks allow us to cater for all types of businesses from brand names to continental products.
distributor of speciality foods for the retail, wholesale and food sectors. We are passionate about distributing specialist food products with authenticity and provenance from around the world.
A partner of choice for many prestigious food brands, we offer an unparalleled selection of products including traditional product.
customers range from small independent stores to large restaurant chains, and from local coffee shops to hospitals and schools.
where you can build the future you choose for yourself. Many of today’s business leaders started as school
our hub of wholesale and retailer – a meeting place for suppliers, wholesalers, service providers and other stakeholders to come together and discuss non-competitive issues. We facilitate discussion of efficiency in distribution, understanding our customers’ needs, and closer co-operation between the links in the supply chain.
Its current work includes strategies for recruiting, developing and retaining new talent into the sector, and discussing ways to standardise procedures in the ordering and transport of products between supplier and wholesalers.
we can recommend some agencies who can help you understand your target market, the retailers and caterers our wholesalers supply. With their help, you can tailor your products, promotions and marketing to capture first the interest and then the orders from this vast customer base – and the knowledge and data they provide will massively help you make the most of your partnership with a wholesaler.
Our diverse selection of ranges of foods and drinks allow us to cater for all types of businesses from brand names to continental products.
If you are looking retailer or distributors for your products .
we offer you variety of marketing and advertising services for your best product
great service starts by employing great people, taking time to learn about our customers’ business, and being inspired by the great service they offer to their own customers.
We’re serious about service but this time we’ve taken things one step further and turned the tables on our team to understand what great service means to our customers.
do business with, and, importantly, to work for, is our talented team of people who dedicate themselves day in, day out to providing customers, suppliers and industry colleagues with the support and engagement that ensures our continued success.
Our teams also take our commitment to challenges shared by the industry very seriously, and this led to the launch,
Masala spices
Indian spices are what makes Indian food so delectable. Without spices, food would be bland and boring. Different types of food calls for different types of spices. But there are 5 main Indian spices. Here is the spices list: • Cumin seeds. • Coriander seeds. • Black mustard seeds. • Cayenne pepper. • Turmeric. The use of spices is not just limited to the flavour of food. Using spices definitely enhances the taste but Indian spices also have several health benefits. You may buy masala just to add a bit of flavour to your food but it also has several benefits that are great for you. For example, red chilli masala powder can help you cut down on fat and boost your immunity. The most favoured masala powder is Turmeric because turmeric has so many benefits. Turmeric can prevent cancer, aid in digestion and improve immunity. The benefits of spices are never ending. Jeera or cumin is very helpful in preventing nausea and gas. It is also helpful in improving blood cholesterol levels, promoting weight loss and can help with diabetes. Asafoetida powder or Hing can help in removing chest congestion. You can also prepare a masala mix like garam masala. Garam masala powder contains coriander, cloves, black pepper, cardamom, cloves, cinnamon, and nutmeg. This masala mix is used to make a variety of delicious dishes. In fact, if you do not want to go through the trouble of preparing this masala mix yourself, you can just buy garam masala and other mixed spices online. You can buy Indian spices and other masala powder from reputed brands on Retail marketing. All the Indian spices you can think of, you can find on Retail marketing. Just place your order and get it delivered right at your doorstep.
Masalas and Spices
Indian cuisine is incomplete without the masalas and spices used in them. They are the main ingredient of most of the dishes and add flavor, taste and color to your food. There are numerous masalas used in the Indian cuisine. Some of the most popular Indian masalas are garam masala, chicken tikka masala and paneer tikka masala. Similarly spices also play an important role in the taste and aroma of your food. You can buy a range of masalas and spices from different brands on Retail marketing’s online store. The taste of masalas may differ from one another slightly from one brand to another. As the flavors of non-vegetarian dishes are stronger, chicken masala, mutton masala and other meat based masalas are distinguished from the rest. Some of the most popular brands selling masalas are Aachi masala and MDH masala. These brands offer every kind of masala that you need. You can buy any masala under their range from Retail marketing’s online store. Similarly, when it comes to spices, the options are plenty as well. Indian spices that are very commonly used are coriander powder, turmeric powder and cumin powder. Jeera powder, ginger power and chili powder are common varieties of spices as well. Apart from powders, these spices and flavours even come in paste form. Ginger garlic paste and garlic paste are the two most common ones used in the Indian cuisine. These enhance the flavor of your cooked food in several folds and also adds a strong aroma to your dishes. Dabur is one of the brands that sells high quality ginger garlic paste in the market. It is important that these spices and masalas are bought from well-known and trusted vendors. Some local and unauthorized sellers sell adulterated products that may be harmful for our health. You can now buy from top brands that sell these products such as MTR, MDH and Aachi on Retail marketing’s online store. You no more need to step out of your house to do your grocery shopping. Retail marketing is your one stop shop for all your grocery and household needs. All you have to do is sit back on your couch and place your order and our efficient delivery team will have it delivered to your doorstep. Look out for great deals, offers and discounts while shopping online on our store. Use the best quality of masalas and spices in your food and elevate the taste of your food instantly!
Business ideas, Marketing and sales , promotions and advertising ideas , articles
B2B Sales Techniques for a Digital World
B2B Sales Techniques for a Digital World
brianoconn
Business Strategy, Business Tips
April 20, 2016April 27, 2016
4 Minutes
The buyers journey is changing sales models and how B2B sales teams sell. Sales 2.0 as a sales technique has been around nearly ten years now but still many companies struggle to embrace it. If you are in B2B sales then Forester projects that over the next four years, 1 million B2B sales people will be replaced by self-service e-commerce. Those that want to have a long term career in sales will have to up-skill and move away from transactional selling while companies will have to embrace a sales model along with sales processes that adds value to the buyers journey.
One Million US B2B Salespeople Will Lose Their Jobs to Self-Service e-commerce by 2020
The reality is (and numerous research proves it) that increasingly B2B buyers prefer to research solutions online plus then conclude the cycle by buying the products and services via the web. How many companies still insist buyers to engage with their sales teams as part of the buying process? Maybe its time for sales leaders to transform the historical sales models, one which facilitates a highly social, seamless buying environment where maybe the website and not the sales teams are at the heart of how companies procure and sell.
So are B2B sales dying? Absolutely not but it does mean we have to recalibrate our view of the sales process and what it means to be a sales professional. The sales funnel is no longer being calibrated and decided by sales as the buyers decides where they are in the process. The good news is that a companys potential customer base is bigger than ever, thanks to social media, the web and accessibility of communication paths to buyers.
Sales needs to rethink where and how to add value in the buying process, when and with what should sales people engage with the buyer so it improves the buyers journey are critical questions coming down the line. The old sales methodologies of marketing bringing in leads for the sales funnel where sales would then commence the process to qualify prospects based on some internal criteria to narrow down the focus to the most likely to convert to customers is disappearing.
It just does not work like that any more. Buyers are not travelling a journey prescribed in some sales manual or CRM system; they are taking their own journey and leaving sales models in the rear view mirror. But the key message for sales here is NOT about catching up (more sales training anyone) with the buyers journey but where along the road can we add value. It is about the buyer needing information, resources, guidance, advice and help depending where they are on the journey,
Below are some suggestions on what it will take to be successful in sales for the road ahead and to add value to the buyer in their journey
CONTENT TIMING IS VITAL AS BUYERS MOVE ALONG THE ROAD.
According to the Content Marketing Institute, 80% of decision makers prefer to get company information in a series of articles versus advertisements
A recent report from Forrester showed that over 33% of B2B marketers acknowledge that their biggest problem is figuring out how to deliver relevant content to specific buyers when the time is right. I recently wrote about How to Use Content Marketing the ACD way which may be worth reading.
IF OVER 66% OF THE BUYERS JOURNEY IS DIGITAL, MAKE SURE YOU ARE WELL ROAD SIGNED.
If you read up on new sales methodologies or social selling, you have probably read that 67% of the buyers journey happens before sales ever get involved. Well this does not have to come true. Yes buyers are doing research online before contacting sales, so smart sales teams should position themselves as helpful signs or stopping of points along the way. Social selling, credible social presence, inviting and quality (even personalised) content will help flag you to buyers as they travel in search of solutions.
BUYERS TRUST OTHER TRAVELLERS ALONG THE JOURNEY, SO SALES CANNOT BE STRANGERS HITCHING A LIFT AT THE SIDE OF THE ROAD.
Research shows that only approx. nine percent of B2B buyers trust vendor content especially when it comes to data and claims. So they look for independent signs and also they trust information that comes from people they trust: valued social influencers, social network connections, ex-colleagues and friends. Sales has to work hard to get trust by offering valued contributions, staying in touch with existing buyers and sharing information that helps even when its not your own. Avoid the big neon signs about special offers, free coffee for everyone and buy today. Seek first to understand (where is the buyer on the journey) and then let the buyer be understood (what do they expect). A socially engaged sales mentality is a must.
INVITING THE BUYER IN WITH GENUINE HOSPITALITY WILL BE THE MOST PRODUCTIVE.
This is not an outbound V inbound argument, outbound sales will always have a place, its just about deciding where to place it! Day was when only cold calling and mass broadcasting was the only way for companies to talk to buyers. Sales 2.0 along with social media have flipped this on its head. In an Aberdeen Group report, they found that on average, the most successful sales firms got sixty percent of marketing leads from outbound marketing, while forty percent came through inbound efforts. However the inbound leads converted at a higher rate. The lesson here is these firms used content and not sales pitches to invite the buyer in regardless of whether outbound or inbound. Be a trusted, helpful resource to the buyer along the journey and not interrupting them is the way to get the attention of buyers.
SALES AND MARKETING ALIGNMENT
Finally, one last thought. On the buyers journey, sales, marketing and customer service are seen as a single entity. The term Smarketing has been thrown into the mix as a means to convey that sales, marketing and customer service have to collaborate more closely. All departments working as one will create a deeper understanding of the journey a customer takes to engage with your company.
In the socially connected, social media business world, everything moves at a faster pace and this is driven by the buyer. Any business that hopes to get the attention of the traffic on buyers road then they must understand where the potential buyers are coming from, what they demand along the way, and be wherever they need you to be with the right service.
Share this:TwitterFacebookPocketLinkedInRedditTumblrPinterest2Like this:Like Loading…
Related
Future of B2B SalesIn “Business Strategy”Content Marketing Done RightIn “Social Media Marketing”The Key Elements of Digital Sales TransformationIn “Business Strategy”
TaggedB2B salescontent marketingmarketing strategysales methodologysales modelssales strategysales tipsSales TrainingSocial Selling
Published by brianoconn
Online Sales training programs and online sales training courses via The Digital Sales Institute. Passion for helping salespeople succeed in their sales career.
View all posts by brianoconn
Published
April 20, 2016April 27, 2016
Post navigation
Previous Post Social Selling TrainingNext Post Connecting Content Marketing to Sales
Sales Training Articles and Tips
Business Strategy (47)
Business Tips (43)
Free Business Tools (4)
Sales Training (19)
Social Media Marketing (42)
Social Selling (44)
Category CloudBusiness Strategy Business Tips Free Business Tools Sales Training Social Media Marketing Social Selling
Blog at WordPress.com.
