Retail Sales
Retail marketing has an extensive and highly capable sales team, covering the whole of the india in every trade channel – multiple retail, impulse convenience, wholesale cash & carry,
Brand Management
Our product marketing team is the link between brand owners, and our sales team and customers. We allocate a dedicated product marketing manager to work with each brand.
find a food distributor
Conduct a search
Since we’re living in such a glorious age driven by accessible information, finding distributors has become easier than ever. Start with an online search query. (Be sure to include the type of distributor you’re looking for.) Create a long list of possible partners, then narrow down your options.
Ask for referrals
Ask around to see what distributors your current retailers trust. You can also run a few names from your list past a specific retailer to get some additional insight on the distribution company’s reputation.
Meet and greet potential distributors
Attend a few trade shows and sales expos to network with successful business owners and meet distributors in person. It’s nice to get a direct feel of who the company is and how they’re prepared to help you take your product to the next level.
Build a relationship
Take all the information you’ve gathered, from online searches, retailers and manufacturers, and distributors firsthand, and identify the most promising options. As a final step prepare a persuasive pitch that piques a distributors’ interest. Your potential partnership will take shape through the power of your pitch. Don’t take this step lightly, your future depends on it.
Beauty Hygiene Products marketing
In recent years, the numbers of personal care products in India have been increasing significantly with popular international brands and many new local brands coming up too. With changing trends and people becoming more conscious about styling and looks, the market for products has been increasing. We at retail marketing have recognised the needs of our customers and have a wide range of grooming accessories, hair care and oral care products.
Hair Care and Skin Care
Hair and skin care has got to be the most important part of your daily routine, and having your regular products is very important for your daily functioning. It’s not only women who are concerned about their particular products any more. There is a wide range of products for men too. Styling gels and serums, shampoos and conditioners from top brands like BBlunt, Set Wet, Dove, Himalaya and TRESemmé, to name a few. All your favourite brands of deodorants, body washes, face wash and scrubs, creams and oils are available at retail marketing.
Ayurvedic products in India
Ayurvedic remedies have been around for years but the development of attractive and easy to use products like soaps and shampoos took a while to come about. Now, there are many competitive brands with competitive pricing to regular products on the market. Patanjali products have been gaining a lot of popularity as they deal in a wide range of products ranging from cosmetics, food products, masalas, juices and more. With great quality and affordable pricing this brand is coming out on top.
Skin Care and Hair Care for Men
Whether you have dry skin or oily skin, and thick hair or fine hair, finding products and a routine that suit you best are of utmost importance. However, with so many different products in the market, it becomes easy to lose track of prices and quality. A variety of different problems call for personalised solutions; from razor burn to wrinkles, to hair loss and dry skin. You may not have the time to go and purchase these individual products, and that’s what retail marketing does for you. With express delivery at your doorstep, finding the time to buy your favourite products is no longer a hassle!
Grooming Requirements
Cut that hair, shave that beard, find the perfect deodorant or perfume, get dressed and still manage to get to work on time? Grooming needs for men have gone far beyond the standard cut and shave. Good grooming and hygiene is not only linked to health, but also to a more successful lifestyle. Following simple steps such as using personalised products for different needs and washing your hair once every two days can make a large difference. The products you need are even delivered to you with no extra effort. With express delivery options, retail marketing can deliver all those grooming care products to your doorstep in record time! From delivery in New Delhi to delivery in Chennai retail marketing does not leave a stone unturned in providing you men’s personal care products online.
You may also like patanjali lotions on retail marketing. People also considered Patanjali hair colour on retail marketing.
Beauty Hygiene Products For Women
We know how important personal care is to women and how most women just cannot do without their favourite products on a daily basis. Whether it’s for your daily skin care, hair care or if you’re shopping beauty care products, we have all your favourite brands, as well as Ayurvedic and organic options. Beauty hygiene products are an important part of your daily routine and doing without them can cause unnecessary unhappiness. That’s why we at retail marketing have made it so easy for you to pick up all your products from one place, while doing all your other shopping, and get it as soon as you like with our express delivery option!
Hair Care Products
The pride of every woman is her precious hair, and the most necessary items to keep those tresses looking great are hair care products. Whether it’s your everyday shampoo from Dove or that special hair oil from Himalaya, we know your needs well and have all the specific products of every brand. Shopping for women’s beauty hygiene products online was never easier; from shampoos and conditioners to dryers and serums of all sorts, you can get it all under one roof and load it all in your retail marketing.
Skin care for you
Soaps, deodorants, cosmetics and washes – you need it all on a daily basis. We at retail marketing are determined to have it all for you, intelligently sourced. If you like to smell like a garden of roses you need to make sure you always have your favourite soaps, talcs and deodorants in stock. We know how you can’t leave the house without your streak of kajal and or splash of colour with a different nail polish every other day, and that’s why we house all your favourite brands like Lakme, Biotique, Maybelline and many others.
Comfort is essential for you at all times and that’s why we’ve stocked up on all the brands and varieties they provide for all your sanitary needs. From regular cotton pads, tampons, panty liners and adult diapers, you don’t need to feel uncomfortable when you shop with us. You can choose a delivery time that is most convenient for you and avail of our delivery in Bengaluru, delivery in New Delhi and most major cities.
| Oral Care Toothpaste Mouthwash Toothbrush Floss & Tongue Cleaner | Feminine Hygiene Sanitary Napkins Intimate Wash & Care Panty Liners Hair Removal Tampons & Menstrual Cups | Bath & Hand Wash Bathing Bars & Soaps Talcum Powder Hand Wash & Sanitizers Shower Gel & Body Wash Bathing Accessories Bath Salts & Oils Body Scrubs & Exfoliants |
| Health & Medicine Antiseptics & Bandages Adult Diapers Cotton & Ear Buds Everyday Medicine Supplements & Proteins Slimming Products Sexual Wellness | Hair Care Hair Oil & Serum Shampoo & Conditioner Hair Color Hair & Scalp Treatment Dry Shampoo & Conditioner Hair Styling Tools & Accessories | Men’s Grooming Deodorant Combos & Gift Sets Talc Shaving Care Hair Care & Styling Face & Body Bath & Shower Moustache & Beard Care |
| Skin Care Lip Care Face Care Body Care Eye Care Aromatherapy | Fragrances & Deos Women’s Deodorants Gift Sets Men’s Deodorants Perfume Body Sprays & Mists Eau De Parfum Eau De Toilette Attar Eau De Cologne |
Business ideas, Marketing and sales , promotions and advertising ideas , articles
Selling Techniques
Selling Techniques
brianoconn
Business Strategy, Business Tips
April 8, 2015April 27, 2016
4 Minutes
In sales, for selling techniques to work effectively there needs to be clarity in both the actual sales role and in the process of selling. Successful selling is about always having a clear objective based on where we are in the sales process.
Challenge the buyers journey
Sales people can too often view the sales process as a linear process with a WIN/LOSS outcome at the end where the prospect either chooses you or the competition. There is a third option which studies show that effects up to sixty percent of deals getting marked lost, this is the No Decision scenario where the prospect parks the deal due to the fear of change or just dont see the value. One selling technique is to challenge the status quo of the win/loss scenario and focus on getting buyers to see that change (choosing your solution) can make them a hero, will make life easier and has value far beyond the price being paid.
Find the USP
In the sales process there will always be some overlap between what you provide and what the competition can provide to a prospective customer. Stark reality is that the overlap could be as high as sixty or seventy percent. Do not fall into the sales trap of over focusing on parity areas against competitors in the sales process. Rather sales people should focus on what they can do for the customer that is absolutely different from what the competition can do; this is your Unique Selling Point. Your USP has to be unique to your solution, identified as being important to the customer, and can be defended when push comes to shove.
Share social stories with real meaning
Sales and marketing messaging is about telling a companys story in such a way that it attracts prospects to the business and eventually turns them into customers. The challenge for every company and sales person is to share stories (social selling) that differentiate from the competitors. Sharing stories with real meaning can help create a powerful perception of value in a customers mind. So we need to tell the before story and the after story, real verifiable stories, meaningful stories, stories with emotion. Share real stories about the people who were affected by the challenges in the business area they were working in. Then share how their situation became easier, more productive, or less stressful after using your solution to the problem.
The customer is the Hero
Every story has a hero. The hero who got things sorted. In business, the customer is always the hero, the hero who identified the problem, who foreseen change was needed, that there was a better way. Reality check, it is NOT you, your company or your solution. The customer is the one who needs to save the day, not you. Selling has changed, the sales role is to adopt the position of a mentor, listening, helping, guiding and sharing stories to customers so they can see what needs to be changed and how they can thrive into the future.
Focus on the customer
Successful selling starts by really listening to the customer, the challenges they have and what they want to solve, rather than just trying to find a reason to sell them something. No such thing as a standard sales presentation, each one should be tailored so the way you present your product or service will match each and every customers requirements. This solution selling technique is a far more powerful than delivering a template driven, general purpose sales pitch. Now your sales message can pinpoint exactly how your product suits the customer, highlighting the points where you have a competitive advantage (USP). While at the same time, the more information you know about a customers position and what your product could potentially do for them, the more likely you can prove its value to them, hence reducing the fear to change barrier.
Focus on the right customers
Customer acquisition and lead nurturing is about focusing on the right customers. Ask the question Who do I sell to? No point hunting down prospects if the solution you have is not a right fit. While sales training should include sales tips on getting past the gatekeepers such as secretaries and to create interest, they do not tell you which customers to approach. Take the time to understand where your company can beat the competition, then research customer profiles, draw up a list of prospects, engage with social selling to create awareness to put you in a strong position when it comes to considering you or your solution. Also knowing who your ideal customer profile is will help open up a sales story and why it is worth a customers time talking to you. Knowing when to sell and knowing when to walk away is a selling technique not being taught enough.
Clarity in the Sales Process
Think of a sales process as a series of steps to get from A to Z. Does the sales process have or include a free trial, an on-site visit, face-to-face meeting, proof of concept or maybe a product demonstration? What processes have proven most successful in the past? On every customer interaction, ask yourself, what do I want to get out of this and where are we in the sales process? Clarity in the sales process gives you a framework and the time to create a buying vision, the reasons and case why the customer will change (challenge the buyers journey) plus the time to share social stories to show how the prospects world can change for the better.
Be Systematic
Success is based on hard work and skill not luck. A systematic approach to selling is critical to sales success. Have a daily, weekly and monthly plan for lead generation, sales calls, social selling, pipeline development and deals secured with specific targets in each area. Much of this sales activity is a question of efficient time management so before you start your week, check your sales process and then plan the number of events you want to progress.
In sales, we are today where our selling techniques have brought us. We will be tomorrow where our selling techniques take us.
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Sales TechniquesIn “Business Tips”Social Selling TipsIn “Business Tips”Sales Strategy PlanIn “Business Strategy”
Taggedsalessales coachingsales leadershipsales managementsales processsales strategysales techniquessales tipsSales Trainingsellingselling techniquesselling tipsSuccessful selling
Published by brianoconn
Online Sales training programs and online sales training courses via The Digital Sales Institute. Passion for helping salespeople succeed in their sales career.
View all posts by brianoconn
Published
April 8, 2015April 27, 2016
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