Snacks & Namkeen Sales and Marketing Agency

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We offer the Snacks & Namkeen Sales and Marketing Agency to help products manufacturers and other companies we’re dedicated to helping.

Snacks and Namkeen

In Indian food and beverage market snacks and namkeen contribute to about one lakh crore which makes it most vibrant sector. This sector has witnessed an unprecedented growth in recent years. Reason seems to be the evolution of traditional snacks and namkeen in taste and availability.

Munching of snacks and namkeen is a kind of daily practice in Indian families. Few decades ago in Indian food market only few types of basic snacks and namkeen were available. Being the second largest producer of food in world it’s likely to double its production in coming decade.

Snacks and namkeen market is basically categorised into organised and unorganised sector Branded namkeen accounts for 40% consumption. Major companies include like Balaji Wafers, Lehar, Haldirams and Bikano.

To elaborate further namkeen is further divided into three segments as:

  1. Single product segment: Moong Dal, Heing Jeera peanut, Chana Dal, Masala Matar, Peanut, Namkeen Pare, Nut cracker, Karake Peanut
  2. Single product in bhujia: Plain Sev, Punjabi Tadka, Bikaneri Bhujia, Ratlami Sev, Aloo Bhujia
  3. Mix: Navratan Mix, Kanpuri Mix, Khatta Meetha, Bombay Mix Chatpata Mix, Bombay Mix, Magic Mix, Kashmiri Mix, Royal Treat, All in One.

Now are you are snacks and namkeen manufacturer and wondering how you would increase your sales here are some tips for you

First of all we insist to follow roe ocean strategy where red ocean signifies bloody competition and it takes larger share of market and blue ocean emphasises on developing  unique  character which itself will keep you above competition and mark your continuous growth .

Mostly organised sector snacks and namkeen are consumed by middle and upper class person. The main reason behind this is that lower class is more dependent on local producers such as road side halwai’s where quality and price both is low. So to capture this market manufacturers should promote low price packets in rural areas. This is how we could cover full market size.

Snacks & Namkeen Sales and Marketing Agency

In Namkeen products manufacturers can generate lead sales by modifying three things to an advance level

  1. Variation: more people tend to demand more due to their different taste complexion so more Varity product one is able to deliver more successfully it would be able to satisfy his customers. More satisfaction more consumer loyalty and brand promotion occurs.
  2. Taste:  Tastier product will be sold more. People love to experience new taste and for it a manufacturer in his production unit should too focus on new product development. If company has higher budget then they could too hire a sensory panel.
  3. Quality:  high quality product assures food safety. For health conscious people health is the first priority. Food manufactures could be accredited from different food safety assurance organisations. This would increase their brand reputation and assure higher sales.

Urban communities consume 10 times more than the rural communities due to high income and purchasing ability due to which higher attention should be given on urban sales.

Now this was effort from your side we from our side offer exclusive service of establishing improving and sustaining the network channels. Whether it be distribution channel or retail channel we with our experienced team will continuously strive to provide you the best suitable distributes and set a network channel for smooth distribution of products. Our team will time to time assist you with certain effective strategies to improve and increase sales. This would certainly grow your company and help you to capture the market.

Snacks & Namkeen Sales and Marketing Agency

Helping our clients to solve their Sales, Marketing and Distribution issues.

We offer the full Sales and Marketing Agency to help products manufacturers and other companies work better. we’re dedicated to helping organizations solve their Sales and Marketing challenges, Everything from creating standards of excellence to training your people to work in more effective ways, assessing how you’re doing, and helping you perform even better in future.

Very few others do this, and none have been doing it as long as we have.


Sales and Marketing Agency

over 10 years of successful outsourced sales experience delivering and managing B2B and B2C Outsourced Sales Force Teams across multiple markets, sectors and product portfolios.

retail sales force teams for short-term seasonal campaigns, through to strategic, dedicated direct sales teams, we drive sales for you and your brand.

We understand the resource structures, sales techniques and performance models needed to drive successful and compliant sales campaigns, both nationally and internationally.


Field Sales

Direct Sales
Channel Sales
Franchise Sales

Sales Team Support


B2B Marketing

Institutional Sales

HORECA Marketing

Direct Marketing
Field Marketing
Retail Marketing

Sales Staff Recruitment Services

We can fill vacancies across the India and apply our industry experience when assessing candidates to the highest standards.

Field Sales recruitment agency

10 years in field sales and sales recruitment – We understand what it is like to actually do a sales job not just recruit for one. So tell us what you need, the personality of your business and why you are recruiting and lets get recruiting for you today! Account Management – Sales Executives – Territory Sales – Field Sales – Telesales – Business Development,
Field Sales force consulting, managed services, enhancements/support and contract and permanent Salesforce staffing

we can be relied upon to facilitate key hires across a number of industry specialisms. We benefit from cutting edge technology and combine this with talent mapping, candidate profiling and expert knowledge.

We specialise in Sales recruitment and whether you’re looking to add a Senior or Junior level professional to your team, our range of industry tailored solutions are designed to help.

Dedicated Sales Team

Shared Sales Teams

Tele-Sales Staff Recruitment

Brand Promotion

Our local marketing and sales expert  team will help to develop your sales channel and guide brand activation.

Our highly qualified, classically trained Creative activation team is dedicated to producing world-class marketing  that will help local marketers uphold corporate brand management.

Our brand management team helps you create flexible, personalized activation that delivers a consistent brand message.

Our experienced Client Service team provides a consultative approach, enabling the development of more effective marketing campaigns.


Sales Promotions

Brand Activation
Branding and Merchandising
Event and Exhibitions
Store Activation (in/out)

Product Sampling
Society Activation
Mall & Market Activities
Trade sales promotions
Corporate Activation

Retail Distribution

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Sales Strategy


Distribution Network Set-Up

We sales your product for distribution to our interested seller and gives them proper marketing support to create demand. We are one stop B2B Marketing And B2B distribution solution for Pan India.

Do you sell your products or services through wholesalers, retailers, value-added resellers, distributors or manufacturers’ representatives? If so, we can help you dramatically improve how you work with your channel partners. Our experience is unique.

We select and train people for distributorship. All distributors are supported by virtual salesforce. Appointing distributor and managing distributors is costly project. Your product is going to distributor without your marketing cost.

Distribution Network Set-Up

Appointing Distributors, Dealers,

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